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But regardless, it's a pretty bitter pill to swallow, particularly if your profits aren't very big in the first place.
Having your own store means you don't need to pay these "seller fees", so it can instantly bump up the amount you get to pocket from each sale.
It's much clearer that they've bought from you, not simply from e Bay or Amazon. According to statistics, 77% of consumers make purchases based on a brand name.
So start building your brand as early as possible, and you’ll be reaping the benefits in terms of revenue and sales generated further down the road.
An additional reason to create your own online boutique store is to stop the online marketplaces from having control over you (and potentially the power to crush your business). Bob spends two years building a million-dollar-per-year vitamin store on Amazon.
Things are going so well that he rents an office building and hires some staff to run his new business.
You’re able to control all of these aspects and more.One of the biggest downsides to selling on e Bay or Amazon are the "seller fees" you have to pay every time you make a sale.Both e Bay and Amazon will charge you (on average) around 10 - 15% of the final sale price in fees.To add insult to injury, the very "marketplace" nature of these... marketplaces means that buyers can easily compare you to your competition.Most of the time (but not all the time) it'll be the lowest price that wins, and that can lead to a "race to the bottom" mentality where sellers slowly eat their own profits in order to stay competitive.